Privacy Policy

Effective Date: 01 June 2025

This Privacy Policy explains how NatureHero (“NatureHero”, “we”, “our”, or “us”) collects, uses, shares, and protects information in connection with your use of our website (https://naturehero.com), applications, and services (collectively, the “Platform”).

By accessing or using the Platform, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Platform.

1. Information We Collect

1.1 Information You Provide

  • Email address (e.g., for account creation, newsletter, contact forms)

  • Name or username (optional, where applicable)

  • Any other information you submit voluntarily

1.2 Information Collected Automatically

  • IP address and general location

  • Browser type and version

  • Device type and operating system

  • Pages visited, links clicked, time spent

  • Cookies and similar tracking technologies (see Section 6)

1.3 Blockchain Interactions

  • Public wallet addresses

  • Transaction metadata

Note: We do not collect private keys, seed phrases, or access credentials.

2. How We Use Your Information

We use the collected data to:

  • Operate, maintain, and improve the Platform

  • Personalize the user experience

  • Communicate with users (e.g., updates, newsletters, support responses)

  • Analyze platform usage and improve functionality

  • Comply with legal obligations

3. Legal Bases for Processing (GDPR Compliance)

For users in the European Economic Area (EEA), our legal bases include:

  • Your consent (e.g., subscribing to our updates)

  • Contractual necessity (e.g., enabling platform access)

  • Legitimate interests (e.g., ensuring platform security)

  • Legal obligations (e.g., compliance with anti-fraud regulations)

4. Sharing Your Information

We do not sell your personal data. We may share your information with:

  • Service providers (e.g., hosting, analytics)

  • Legal authorities if required by law

  • Partners as part of explicit user-initiated integrations

All third parties are contractually obligated to handle data in accordance with this Privacy Policy and applicable law.

5. Data Retention

We retain your information only as long as necessary to fulfill the purposes described in this Policy or as required by law. You may request deletion of your data at any time by contacting us at legal@naturehero.com.

6. Cookies and Tracking

We use cookies and similar technologies to:

  • Ensure platform functionality

  • Analyze usage statistics

  • Remember user preferences

You can control cookie preferences through your browser settings. Disabling cookies may affect certain platform features.

7. Data Security

We implement appropriate technical and organizational measures to protect your information from unauthorized access, disclosure, alteration, or destruction. However, no method of transmission over the internet or blockchain is completely secure.

8. International Data Transfers

As a global platform, your data may be processed outside of your country of residence. We ensure such transfers comply with data protection regulations, including the use of Standard Contractual Clauses where required.

9. Your Rights (EU Users)

If you are an EU resident, you may have the following rights under the GDPR:

  • Right to access your data

  • Right to rectify inaccurate data

  • Right to erase your data

  • Right to restrict or object to processing

  • Right to data portability

  • Right to lodge a complaint with a supervisory authority

To exercise your rights, contact us at legal@naturehero.io.

10. Children’s Privacy

Our Platform is not directed at individuals under 18. We do not knowingly collect personal data from children. If you believe a child has provided us with personal data, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Continued use of the Platform after changes constitutes your acceptance of the revised Policy.

12. Contact

If you have any questions or concerns about this Privacy Policy, please contact us at:
Email: legal@naturehero.com

Thank you for trusting NatureHero with your data.